Featured Fabricator: Honey Badger Fabrication
Custom Scenic Fabrication for Experiential Marketing, Live Events and Brand Activations
At the intersection of design, engineering, and storytelling, Honey Badger Fabrication creates immersive environments that bring bold ideas to life. As a full-service scenic fabrication shop based in Gardena, California, Honey Badger specializes in experiential marketing, live events, brand activations, and broadcast environments.
“We make large-scale immersive branded experiences for big multinational companies to connect with their audience,” says Peter Lugo, CEO of Honey Badger Fabrication. “At its core, we build environments that people want to interact with, photograph and remember.”
Since launching in early 2023, Honey Badger Fabrication has grown rapidly, expanding its facilities and delivering high-impact projects for major clients including H&M, TikTok, Beyoncé’s Cowboy Carter Tour, Netflix, Google Play Rewards Lab, Nike, Bombardier, Redken and installations at Comic-Con.
Building Under Pressure, Without Compromise
Speed, scale and scrutiny define scenic fabrication. Nearly every Honey Badger project operates on compressed timelines with enterprise-level expectations and little margin for error. Builds must be lightweight, modular, and install friendly while still appearing seamless and premium, both in person and on camera.
“In the event world, the date is the date,” says Peter. “Most of our project lifecycles from approval to execution are less than three weeks, so everything has to work on the first go.”
That level of performance is where the Formica® Portfolio of Surfacing Solutions play a critical role.
Materials That Support Creative Confidence
Honey Badger Fabrication selects materials based on performance, consistency and trust. Formica® Brand products, FENIX® Innovative Materials and Homapal® Metal Laminates are among their favorites to provide the reliability and versatility required for high-profile, high-pressure projects.
“The Formica Group’s products give us the freedom to push design without compromising on durability,” says Georgia Richard, Director of Project Management at Honey Badger Fabrication. “They allow us to create large, impactful elements that look incredible on camera while standing up to the demands of live events and fast installs.”
Peter adds, “When timelines are compressed, we rely on partners who can deliver. The strength of Formica Group’s supply chain and the consistency of their products allow us to confidently specify those materials again and again for high-profile builds.”
He notes a particular preference for FENIX® Innovative Materials for premium finishes. “FENIX resists fingerprints, feels refined and performs exceptionally well in high-touch environments, which is critical for luxury and experiential applications.”
Designed to Perform in the Real World
In scenic fabrication, durability and finish quality are essential. Surfaces must apply cleanly, photograph beautifully, withstand aggressive lighting, and perform through fabrication, transport, installation and live interaction. Formica® Brand products support these demands across every phase of a project lifecycle.
For Honey Badger Fabrication, fabrication is not just about building. It is about problem-solving. By partnering closely with agencies, designers and production teams, they act as an extension of their clients, translating creative vision into real-world, durable and beautiful environments.
A Trusted Partner in High-Impact Experiences
Through their work with Formica Group, Honey Badger Fabrication continues to deliver environments that balance visual impact with functional performance. Their projects demonstrate how the right surfacing materials can elevate design, streamline fabrication, and ensure long-term durability in the most demanding applications.
If you are in the market for high-end experiential marketing pieces for your events, contact Honey Badger Fabrication at https://www.honeybadgerfabrication.com/
Do you know a skilled fabricator that should be profiled on our website? Contact us at NA.Marketing@formica.com